If you’re interested in the top-rated KWFinder alternatives, this keyword research tool isn’t for you. We love KWFinder’s ease of use and tons of nifty keyword suggestions. On the other hand, its capabilities are questionable amidst strong competition.
In our KWFinder review, we highlighted its excellent competitor analysis, affordability, and SERPChecker/SERPWatcher tools. However, KWFinder’s main purpose is keyword research in a suite of SEO tools Mangools provides.
As you can’t isolate KWFinder and you can access all Mangools’ tools, this KWFinder alternatives guide will focus on all-around SEO options. They will contain all the tools Mangools offers plus many more that outperform this SEO tool by a noticeable margin.
Best KWFinder Competitors in 2024: Try These Six!
Before we move on to the list, we just want to clarify that we tested all of the tools you see below. Mangools is great for some but we understand if you dislike its data accuracy, the lack of keyword clustering, or poor advertising research.
After extensive testing, our team of experts concluded that these six are the best KWFinder alternatives you can use in 2024:
- Semrush
- SE Ranking
- Moz Pro
- Ahrefs
- Ubersuggest
- SEO PowerSuite
We have a separate guide if you wish to learn more about the best-performing SEO tools. For now, let us focus on the task at hand and see why these six are the most reliable alternatives to Mangools KWFinder.
1. Semrush
Pros
- Keyword Magic Tool
- Topic/keyword clustering
- Link-building tool
- Superb advertising research
- App Center
- 14-day free trial
Cons
- Slightly expensive
According to our tests, Semrush is the best KWFinder alternative in 2024. What can we say about it except that it beats KWFinder in every aspect? In particular, its Keyword Magic Tool is staggeringly good, with thousands of keyword suggestions and ease of finding long-tail keywords.
In addition, Semrush supports keyword clustering, which you can use to write new content based on the newly-provided keyphrases. Unlike KWFinder, this SEO tool also comes with PPC/CPC research, which helps with Advertising campaigns and measuring their cost.
Semrush is a better tool for backlink analysis and link-building. The latter is superior because of a dedicated link-building tool. This is a CRM experience with numerous backlink opportunities (prospects) that can be contacted directly through Semrush. A rather unique feature.
Semrush’s interface is well-done, with a combo of unique aesthetics and insightful graphs. While KWFinder comes with four more SEO tools, Semrush offers at least 10 more. For example, Local SEO tools are included and so is Content Marketing for AI-driven content optimization and creation.
Not to mention Semrush’s App Center, where you can download/buy 30+ apps to expand your capabilities. This KWFinder alternative’s site audits are in-depth, while keyword analysis has more accurate difficulty scores to gauge whether the specific keyword is worth ranking for.
Indeed, Semrush is more expensive but that’s expected from a flagship SEO tool. However, our site allows you to start a 14-day free trial right away and enjoy this KWFinder competitor risk-free. Also, you can save 17% on its annual plans – we recommend the Guru plan for the best experience.
2. SE Ranking
Pros
- Simple and intuitive interface
- Local SEO tools
- SERP analysis
- AI Writer for content creation/optimization
- Site and on-page audits
- Affordable (from $52/mo)
Cons
- Not the fastest crawling speed
- Pricey Agency Pack
SE Ranking is another great alternative to KWFinder in 2024. Compared to KWFinder, it’s better at keyword analysis and providing keyword suggestions. SE Ranking allows you to get related questions and linked keywords to cover the topic fully and gain better topical authority to appear in featured snippets.
Moreover, SE Ranking is simplistic and feature-packed, especially for the price you’ll pay. Namely, SE Ranking comes with a Keyword Overview tool that divulges search intent, a parameter you won’t find in KWFinder. Also, its keyword-related tools include clustering and keyword grouping.
Rank tracking is also here and individual keywords can be tracked for rank changes, with daily updates and notifications. SE Ranking’s Local SEO features are significant and agencies can get a so-called Agency Pack to further improve their online presence and drive more traffic to the site.
Like Semrush, SE Ranking’s Content Marketing is more than great. The cheapest Pro plan includes an AI Writer as part of this suite, which can write entire articles for you. This plan actually writes 20,000 AI words, which can be increased by opting for a more expensive plan.
SE Ranking has all the tools you need for keyword research, site auditing, and proper backlink research to skyrocket your ranking among the competition. Even better, you’ll find SE Ranking quite affordable even when compared directly to KWFinder and other tools from Mangools.
At only $52a month, SE Ranking won’t cost you anywhere near Semrush. Its mid-tier plan at $95/mo is our recommended option, as it can track 2,000 keywords and supports Looker Studio integrations. Finally, there’s a 14-day trial without providing credit card info. That’s something to be excited about!
3. Moz Pro
Pros
- In-depth competitive analysis
- Plenty of keyword suggestions
- Brand/domain authority metrics
- Link Research
- 30-day free trial without credit card info
Cons
- The dated interface won’t be to everyone’s taste
- No special link-building tool
Moz Pro is a good KWFinder substitute if you want an old-school SEO tool experience. For one, its Speed Crawl ensures fast page crawling for an in-depth site audit. Second, Moz Pro includes a handy Keyword Research tool for obtaining a heap of keyword alternatives.
We love that Moz Pro comes up with keyword suggestions that you can filter further to find exactly what you want. Its SERP Analysis is surprisingly good, allowing you to get a glimpse of SERPs and analyze other keyword and competition-related aspects.
Moz Pro is similar to Semrush in terms of rank tracking. It allows for daily updates and can track hundreds of keywords to keep you on guard. Additionally, as one of the top KWFinder alternatives, Moz can analyze each site to find its ranking keywords.
The True Competitor tool will discover your real competition, while On-Page Grader and On-Demand Crawl tools allow for on-page SEO improvements to ensure everything works smoothly. Moz doesn’t look better than KWFinder and its interface is dated.
But the good news is that it packs many other tools, such as Link Research, which can be used for backlink analysis and “light” link-building. We’ll also mention the Domain Overview, which shows data like brand authority, linking domains, and organic competitors.
Moz Pro has a super awesome 30-day free trial without providing credit card info. Not only that! Its free plan supports almost all of the premium tools but limits you in the number of search queries. It’s indeed a superior KWFinder alternative to try risk-free in 2024.
4. Ahrefs
Pros
- Powerful backlink analysis features
- Well-crafted SEO Dashboard
- AI keyword suggestions in all plans
- Accurate rank tracking for any keyword
- Page Inspect Tool takes note of specific page changes
Cons
- The “Credit” system makes Ahrefs very expensive
- Not the best SEO audit features
- Weekly rank-tracking updates (daily updates are $100/mo)
While we like Ahrefs and its powerful SEO tools, we can’t deny it’s VERY expensive. If you can get over it, Ahrefs is a superior KWFinder competitor with extremely powerful backlink analysis and link-building capabilities. Sure, its site audit tools were never a strength.
However, Ahrefs offers a robust web-based interface with a comprehensive SEO Dashboard that highlights some crucial information. For instance, the Keywords Explorer can deliver hundreds of suggestions, with the market-leading keyword clustering function.
Then, Ahrefs has AI Suggestions to aid keyword discovery. Ahrefs’ Rank Tracker is incredibly accurate given the service’s overwhelming database. While daily updates cost $100 a month on top, Ahrefs’ accuracy doesn’t suffer even with the default weekly updates.
In our review, we critiqued KWFinder for its low-accuracy keyword difficulty score. Well, Ahrefs is the opposite and is frequently used as a benchmark for other tools. Find out why keyword difficulty is important here. Ahrefs also has Competitive Analysis.
This tool gauges your domain against competitors and advises certain steps to outrank them. Ahrefs can analyze SERPs and provide historical data on specific page changes with the Page Inspect tool. Sadly, the Credit system plagues Ahrefs, making it unaffordable.
Ahrefs requires credits for every action, so the more you use it, the more you have to pay for additional credits. Given its robust set of capable SEO tools, Ahrefs will likely pay itself out. But until that happens, you’ll have to be ready to invest in it. Or go for Semrush instead!
5. Ubersuggest
Pros
- Very affordable lifetime plans
- Content Marketing Capabilities
- Straightforward site audits
- Keyword Visualization (keyword mindmap)
Cons
- No local SEO tools
- On-page audits are unavailable
- Not the cheapest monthly plans
Ubersuggest is Neil Patel’s magnum opus in the world of SEO tools. It’s affordable, offers extensive keyword research, and comes with impressive AI features. Ubersuggest is easy to use, with plenty of keyword and domain-related information.
Moreover, we love Ubersuggest because of its versatility, as it supports site audit functions with rank tracking for staying on top of the game. Another perk is Ubersuggest’s FREE keyword research tool, which helps to get info about any phrase instantly.
Ubersuggest has this Keyword Visualization tool, which we love using for discovering new keywords through a comprehensive mindmap. Also, Ubersuggest has this Content Ideas tool, allowing you to sift through competitors’ articles and find new inspiration.
While Mangools’ LinkMiner is good enough, Ubersuggest’s Backlinks tool is a bit better. It allows you to find numerous backlink opportunities and analyze your backlink profile. Like Ahrefs, Ubersuggest offers the Keyword Generator with a few AI Writing tools for backup.
Our team was impressed by this KWFinder alternative for its AI Writer, which can produce 10,000 words in the cheapest plan. Its Content Marketing is excellent – better than KWFinder – and Ubersuggest offers Lifetime plans where you’ll pay just once and use it forever.
Ubersuggest isn’t perfect and lacks On-Page SEO audits and Local SEO tools. However, if you choose another best KWFinder competitor like Semrush or SE Ranking, these tools will be there. Ubersuggest is, like KWFinder, more for budget-inclined users.
6. SEO PowerSuite
Pros
- Four SEO tools have pretty much all you need
- Surprisingly good backlink analysis tool (SpyGlass)
- No limit on page crawling
Cons
- It can be resource-heavy
- Underwhelming PPC/advertising research
- Convoluted keyword suggestions
Finally, there’s SEO PowerSuite, a formidable alternative to Mangools KWFinder that you’ll enjoy in 2024. Unlike other software, SEO PowerSuite comes with a few SEO tools in the form of desktop apps for Windows and macOS.
It includes keyword research, with the option to discover long-tail keywords and group keywords for easier tracking. Its Website Auditor tool is also impeccable. It crawls your site to find issues and helps you resolve them timely and without problems.
We love SEO PowerSuite because of its futuristic but slightly complex interface. The fact that it’s a desktop app means it’ll require a few of your computing resources. However, SEO PowerSuite works smoothly and it’s fair to say it provides decent enough data.
SEO PowerSuite includes the SpyGlass tool for backlink analysis and there’s the Rank Tracker that can track rankings across numerous search engines. More impressively, SEO PowerSuite supports local rank tracking, which can be handy for local businesses looking to flourish.
Recently, we compared SEO PowerSuite and Semrush, concluding that the latter is better. While SEO PowerSuite’s cheapest plan tracks unlimited pages, Semrush is a better KWFinder alternative because of profound PPC analysis, better keyword suggestions, and content marketing.
On the brighter side, SEO PowerSuite is great at content optimization and ensuring you’re targeting the right keywords, word count, and readability score. This tool can be used for free and each of the four tools can be downloaded/bought separately for added convenience.
Why Do People Look for Alternatives to KWFinder?
KWFinder is a choice for many who don’t want to spend a ton of money on a decent SEO tool. Still, it’s far from perfect and lacks many features found in more “premium” choices. KWFinder lacks keyword clustering and isn’t particularly accurate data-wise.
In particular, its KW difficulty scores are slightly off and the tool lacks more in-depth PPC research, which is found in Semrush, SE Ranking, and Ahrefs. Another drawback is the lack of content marketing tools that would aid content optimization and creation.
KWFinder is handy for local SEO, as it supports 52K+ locations. However, KWFinder’s free plan is fairly limited and the free trial won’t give you a taste of every tool the service has to offer. Finally, KWFinder has no special tools or settings for long-tail keyword detection.
Don’t get us wrong – KWFinder will find them for you but with a bit of work. For these – and a few other reasons, looking for the best KWFinder competitors sounds isn’t alien to those looking to squeeze every drop of juice from their SEO strategy.
Bottom Line
At the end of the day, you have plenty of fresh choices to grasp if KWFinder isn’t to your liking. Semrush is our favorite and simultaneously the most powerful KWFinder alternative in 2024. It has all you need – and more – but at a slightly higher price.
The closest alternative price-wise would be SE Ranking. Starting at $44/mo, SE Ranking is way above KWFinder on the totem pole, with SEO tools for keyword suggestions, domain analysis, rank tracking, and backlink analysis/link-building.
Moz Pro and Ahrefs are fairly great too. Ahrefs is way more expensive but offers a heap of quality SEO tools, one of which is Site Explorer. Moz, however, is more pragmatic, with classic SEO tools to rank you higher on Google and other search engines.
We left Ubersuggest and SEO PowerSuite for the last. Ubersuggest is beautiful, with affordable Lifetime plans capable of keyword research and AI-driven tools. SEO PowerSuite is our least favorite option but is worth mentioning because of generous subscription plans and well-crafted desktop apps.
